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General AI assistant

ChatGPT

The general-purpose assistant most people mean by 'AI'. Excellent at drafting, explaining and rewriting across almost any M&E task.

★★★★★ 4.7 out of 5

CategoryGeneral AI assistant
Workflow stageReporting & communication
PricingFreemium / paid · always check the current price before buying
PlatformsWeb, desktop, mobile
PrivacyCloud-hosted by OpenAI. A paid plan can exclude your data from training; always check.

Pricing

Free$0 Limited use of the latest model.
Plus~$20/mo More usage and access to the newest models.
Team/EnterpriseFrom ~$25/user/mo Admin controls, training opt-out, higher limits.

Indicative prices, which change often. Always confirm on the vendor's own page before buying.

What it is

The general-purpose assistant most people mean by 'AI'. Excellent at drafting, explaining and rewriting across almost any M&E task.

What it's good for

Pros

  • Capable across tasks
  • Huge ecosystem
  • Easy to start

Cons

  • Can invent facts confidently
  • Data leaves your machine

Our verdict

A superb drafting partner, provided you never let it be the final word on a fact. Pair it with a verification step.

Alternatives: Claude, Gemini.

Related tools

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